STARTUP EUROPE WEEK GUADALAJARA- SEW25 in Guadalajara (Spain)

STARTUP EUROPE WEEK GUADALAJARA 2025 (SPAIN)

SPEAKERS :

Lesley Anne Salazar, Brand, strategy, and communications consultant with over 10 years of international experience. She has worked at startups and multinationals, and has led her own marketing agency, ALTMA, for the past eight years. She specializes in connecting brands with people through clear, creative, and purposeful strategies.

Víctor Pérez, Higher Porject Advisor in Business Incentives in the Ministry of Economy, Business and Employment CLM

Esteban Ramos , President of the Association of Physical Activity and Sports Entrepreneurs. Gym

Nacho Dieste, Specialist in B2B sales strategy and distribution networks.
Mentor in business development, gamification, and artificial intelligence applied to the business environment.
Over 10 years of experience driving digital transformation in sectors such as healthcare, education, energy, and entertainment.
Collaborations with brands such as McDonald’s, Naturgy, AstraZeneca, and Vodafone, achieving key results in automation and training.

Lorena Claraco’s, Agile coach, Senior Management Program in Transformative Leadership, and a graduate in Computer Engineering with over 11 years of experience in agile environments.
Convinced that true change begins with people, she believes in trust and empowerment, effective communication, collaboration, and a culture of transparency and continuous improvement as pillars for building strong teams capable of continuously generating value in a constantly evolving environment.

INFORMATION ABOUT SEW GUADALAJARA 2025:

The European Business and Innovation Center Foundation of the province of Guadalajara (CEEI Guadalajara-BIC Guadalajara) is participating, once again, in European Entrepreneurship Week, also known as Startup Europe Week 2025 (SEW 2025). This event will take place simultaneously in more than 350 cities, focusing on local entrepreneurship and innovation.

The event will take place on May 13th, starting at 9:30 a.m. in Guadalajara at the TYCE space.

Five presentations will include one by brand consultant;

1. 1. 1. 1. Lesley Anne Salazar, Brand, strategy, and communications consultantwho will present “Errors that kill your digital strategy and how to avoid them,” –9:45 H.

       

       

1. 1. 1. 1. Víctor Pérez, Project advisor at the regional government-JCCM, who will present “Tools and support from public administration.”- 10:15 H.

       

       

1. 1. 1. 1. Esteban Ramos, manager of Kinesia Company “My best teacher, mistakes: an entrepreneurial journey”.- 10:45 H.

       

       

1. 1. 1. 1. COFFEE TIME

       

       

1. 1. 1. 1. Lorena Claraco’s , from TUI Company, to give a talk on “Agility in Startups. Failing Fast to Succeed Sooner.”- 11:30 H.

       

       

1. 1. 1. 1. Ignacio Dieste, ND Business Strategy, and “AI as a Superpower for Entrepreneurship.”- 12:00H

       

       

This event aims to bring entrepreneurship and innovation closer to the public through the largest event connecting entrepreneurship with Europe. BIC Guadalajara’s mission is to support its entrepreneurial community by offering access to key resources such as advice, coworking spaces, grants, and open innovation opportunities. In this edition, participants will have an excellent opportunity to interact with local leaders and entrepreneurship experts, gaining valuable information about the resources available to carry out their own entrepreneurial projects.

1. 1. 1. 1. 1. 1. 1. 1. Benefits for attendees:

1. Access to resources for entrepreneurs: Participants will learn about the resources available in their community to start their own projects, from advice to coworking spaces, and how these resources can give them a competitive advantage.
2. Connect with the entrepreneurial ecosystem: Attendees will be able to interact with local entrepreneurs and industry experts, establishing networks that can be crucial for their future projects.
3. Develop key skills: Participating in SEW will help develop important skills in areas such as business management, innovation, creativity, and teamwork.
4. Inspire entrepreneurship: This event is an excellent opportunity to foster an entrepreneurial spirit among attendees and motivate them to explore opportunities within the startup world.

As co-organizers of the event, we ensure that every participant, whether beginner or experienced, is aware of the local resources available and how to leverage them. This will provide them with a solid foundation to advance their professional and entrepreneurial careers.